








Fall/Winter 2019 examples of a season’s concept deck, illustration key concepts and big product ideas for the season

Fall/Winter 2019 example of how the seasons’ overarching concepts and big ideas break into product and details.

Example of a seasonal print toolbox and color palette as well as print+color market research deck with trend/market pulls from aspirational comp brands.
Monthly deep dive reports were also conducted, snapshotting entire brand deliveries for detailed print and color assortment analysis.

Example of hand sketches with design detail callouts for Fall 2019.
Sketching was done initially by hand, to work through general silhouette ideas and styling, then CAD’d in Illustrator for further refinement and detail iteration.

Example of Fall/Winter 2019 assortment post-Sketch Review, with colors selected and aligned on with buyers.

Photos from quarterly on-site, personally fitting (and often fully hand-remaking or mocking up anew) at full-package vendor office in Asia.

Examples of various milestone meetings’ product and collection presentation.

Example of finished product views, with editorial execution by Clique Brands/WhoWhatWear.